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Tag Archive | "marketing strategy"

Three Keys to Permission Marketing

Tuesday, December 30, 2008

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Three Keys to Permission Marketing Your Consent Marketing Strategy Must Seduce Them It is important that you prepare valuable marketing “give away” information for prospects. I have previously discussed that you need to prepare a real quality piece of information to offer for free. Don’t assume that since you are giving it away you can [...]

Interruption Marketing and Permission Marketing

Tuesday, December 23, 2008

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Interruption Marketing and Permission Marketing The Best Relationship Marketing Method Where do you think more money is made? A sales approach trying to convince a site visitor to buy something by explaining the value of a product which was not targeted to their search. An example would be a person using paid advertising that is [...]

The Marketing Mindset of Goal Setting

Thursday, December 18, 2008

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The Marketing Mindset of Goal Setting Jumping Business Mindset Mental Hurdles Goal setting is a misleading concept and isn’t as simple as setting goals. In order to work on your marketing goals you must do something different to be able to think in different ways other than how your brain is used to thinking. This [...]

How To Improve Your Marketing Mindset

Tuesday, December 16, 2008

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How to Improve Your Marketing Mindset With Intention, Attention, and Understanding We discussed how marketing constructs are ideas made real in your mind using concepts, classifications and theories. Another synonym for this idea is to call the construct a Gestalt. In order to form a Gestalt it is necessary to gain three marketing mind-set points [...]

How To Create A Unique Selling Proposition

Wednesday, November 12, 2008

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How To Create A Unique Selling Proposition This Marketing Strategy Wins Clients A very important factor which will affect your business strategies as well as your overall business plan is the Unique Selling Proposition of your business. The problem with most marketers is that they are totally unaware of this factor. This is the actual [...]

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  • India's hidden hotbeds of invention: Anil Gupta on TED.com
    Anil Gupta is on the hunt for the developing world's unsung inventors -- indigenous entrepreneurs whose ingenuity, hidden by poverty, could change many people's lives. He shows how the Honey Bee Network helps them build the connections they need -- and gain the recognition they deserve. (Recorded at TEDIndia, November 2009 in Mysore, India. Duratio […]
  • Sir Ken Robinson's new book, The Element
    Sir Ken Robinson's new book, The Element: How Finding Your Passion Changes Everything, is published today in the United States and on Feb. 12 everywhere. It's the book he mentions in his TEDTalk ... He sends this message to the TED community: "At TED 2006, I talked about creativity and education and the urgent need to make the best of all of o […]