Market Research Blueprints With Google Wonder Wheel

Why The “Market Triangulation Method” Will Work For You

Most Internet marketers today who are trying to sell physical products, digital products and services on-line are performing marketing research backwards. They begin with a product which is selling and very hot within certain affiliate marketing circles thinking if there are marketers making money already with this product then they will also be able to succeed. This is of course one way of making money and it does work quite often, but it is often much more difficult to sell these commonly hot products than taking a top down approach towards a market and finding what you can offer it.

This is putting the cart before the horse so to speak and while many marketers make a fortune doing just this type of marketing…they are not only leaving valuable integration points of their markets untapped, but missing out on a lot more valuable business models. Would you rather approach a market knowing all the possibilities of monetizing it or would you rather just sell blindly? It is up to you and either approach can work, but remember that the marketer who knows his market better has a much higher percentage of profiting given the same actions and ability.

If you use my Market Triangulation Method you will know where all the traffic, products and ideas exist in a market from multiple angles. The work in building your web business is the hard part, but why start out handicapped to begin with? The marketers who make a killing by simply selling things which are hot without looking at other possibilities need to have some advantage or unique selling proposition in order to succeed because they are swimming with the rest of the fish. You as a marketer can form a whole new marketing proposition and live outside of the competitive box before anyone else catches on to your new approach.

The Market Triangulation Method (has three parts):

• Marketing Idea Brainstorming – Locate a new potential market based on your own interest using the Google SK Tool or use your existing product or service idea then…
• Locate Your Traffic Streams – Use Google Wonder Wheel and the Google External Keyword Tool (AKA – Google Sandbox) in combination to see all possible market areas and keywords within your market then…
• Locate All Potential Products And Services – Find out how much initial potential your market contains by using Amazon, E Bay, Click Bank and Commission Junction as beginning product finders based on the traffic containing keywords from the last step. This also unlocks new keywords based on new products which you might not have used the names of in your traffic research. You can then begin to dig into your market based on multiple competitor sites of all traffic and product keywords as deep as you like until you find a unique approach towards your market.

This is the absolute best three pronged approach to market research I have been able to develop by combining various methods which are not new. When you use these principles in combination with a the general principles I have laid out in previous articles about “Want Marketing” you cannot fail. My next series will show you why in more detail.

Market Research Blueprints With Google Wonder Wheel Can Make Sense

Author: Scott Holden – TrafficEraBlog